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Those looking for a special someone to pass to the left to visit 420The 28-year-old founder from California told the Marin Independent Journal he created the site to find his ideal partner.
“One of those is social connectivity.” The app functions similarly to Tinder, allowing users to swipe through profiles to find matches.
Mitchem said the app sees about 25,000 to 35,000 matches, or High There connections, a day.
Additionally, High There users can add a 420-character “My Story” to elaborate on who they are and the type of relationship they are looking for.
The app launched in February and has since been downloaded by 150,000 users and is available free on Apple and Android devices worldwide.
The app’s slogan, “You have more friends than you think,” reflects its mission to create an inclusive and open environment for marijuana enthusiasts.
High There co-founder and chief executive Todd Mitchem said he had the idea for the app after he was criticized by a Tinder date for his marijuana use.
“There is a need in the cannabis industry for a number of things,” Mitchem said.
Dating isn’t easy and for marijuana enthusiasts still dealing with black market stigma, it can be even harder.
But with the help of some recently developed apps, love in the time of legalized marijuana may have become easier.